AMWAY INTERNATIONAL INC
"Madrim brings passion, energy and a strong results focus to everything she does.
She is adept at navigating matrixed organizations to get things done, driving clarity on goals and deliverables, and mentoring, supporting and developing her team. In addition to being a very strong brand and marketing communications professional, she also has a strong overall business understanding and an entrepreneurial mindset.
As the leader of Integrated Marketing Communications for Nutrilite, she developed and brought to life the vision for the future of Nutrilite across all touchpoints. She developed clear brand strategies and execution guidelines, working with other global marketing colleagues, sales, R&D, as well as the marketing teams in all of our key markets around the world. Madrim also transformed the Nutrilite experience, guiding the events and experience team to become a truly integrated brand activation team supporting our Amway Business Owners around the world to become stronger ambassadors through improved brand knowledge."
— Marianne Tsanis, VP Global Nutrition Marketing, Amway International Inc.